Anastasia worked with our team for a couple of months and helped us make real progress on free-to-paid conversion for our freemium product with a trial on top.

She set up product analytics so we could finally see how users onboard, where they drop, and where upgrades actually come from, then used that to guide changes to our trial model, pricing page, paywalls, and upgrade triggers. One of the new upgrade paths she suggested now converts about 3x better than what we had before, and we’ve also increased new trial signups.

Working with her was very easy. She combined clear strategic guidance with hands-on help: from designing the full event tracking system to producing mockups and real copy for the website and upgrade email flows.

I’d happily recommend Anastasia to any team that wants to improve free-to-paid conversion and build product-led upgrades growth.

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When our clients struggle with their free-to-paid conversion, Anastasia is the person I want in the room. She has a rare mix of psychology, product strategy, and ruthless prioritization - she can quickly pinpoint the real problem, even in noisy data and complex orgs, and turn it into concrete changes to onboarding, pricing, and upgrade flows. If you want to improve your free-to-paid conversion rate, working with her is an easy decision.

Anastasia was incredible to work with — she brought clarity, structure, and empathy to a complex challenge. She quickly pinpointed the root cause of our user drop-off and helped me reframe what I thought were multiple issues into a single, solvable onboarding problem.

Her insights were both strategic and tactical, blending high-level frameworks with actionable, low-lift changes that will meaningfully improve user experience. She offered thoughtful ideas on everything from copywriting and flow to UX simplification and user psychology, all grounded in real-world startup experience. I left the session energized, reassured, and with a clear direction forward.

Highly recommend.

Anastasia is an incredibly knowledgeable individual who offered advice on how to approach trials and freemium options for our brand.

She took the time to discuss the options we're exploring and shared pros, cons, and common pitfalls to watch out for.

She unlocked new concepts and considerations, which will prove invaluable as we progress through the validation stage. I'd highly recommend Anastasia as a mentor!

The Fastest Mind in the Wild West. Anastasia possesses a superb analytical approach, swiftly adapting to product changes, generating creative ideas, always staying connected, and exhibiting exceptional work capacity. I would hire Anastasia for any project I've been a part of.

As Anastasia’s Mentor, I've seen her work over the past year and I am impressed by her ability to turn ideas into real functioning products🚀

She's passionate about what she does, data-driven, and has a unique ability to get teams moving from planning to action. Anastasia's approach is both direct and supportive, fitting well with teams that value clear, effective guidance and a caring touch. Her skill in adapting to different team needs while focusing on common objectives is a great asset for startups aiming to grow and innovate!

Anastasia was incredibly helpful in understanding my business goals and immediately offered two clear paths for the session. She distilled a wide range of knowledge into a coherent, actionable roadmap — it felt like getting a custom chapter out of an expert textbook. Her energy was positive, her feedback was sharp, and she was genuinely eager to help. Highly recommend.

Anastasia is one of the very few people I trust to look at a messy funnel and tell me what actually matters. I’ve seen her handle very tough clients and teams, earn their trust fast with early growth wins, and still keep an eye on the long-term strategy. She combines deep user psychology with practical product sense, so her recommendations turn into clear, doable plans instead of vague insights.

We approached Anastasia in the early stages of our project, aiming to develop the right product model, reach our target audience effectively, and gain initial traction. Despite having valuable advisors and numerous ideas, we struggled with prioritization and development.

Anastasia's approach was ideal for us, focusing on strategic goals broken down into practical steps that our startup team could easily implement. This helped us understand where to focus our efforts and how to advance our product to the next stage.